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UGO:
A Homecoming Story
Whatsapp by Meta
Taking a global superstar to his homeland for the first time, to show how WhatsApp brings people closer to their own identity.
You can’t fully know who you are until you understand where you’re from.
After a life spent in Greece and a career in the US, Greek-Nigerian NBA superstar Giannis Antetokounmpo was ready to see his Nigerian homeland for the first time. The long-awaited homecoming became a 30-minute documentary, titled after Giannis’ Igbo name, UGO.
In Nigeria, Giannis goes on a quest to understand his own identity. Through deeply personal revelations, first-time encounters with family members, and a series of cultural experiences, he gains a deeper understanding of his people, his heritage, and himself. Full of cultural pride and revelations of self-identity, one man’s story catalyzed the global diaspora to reflect on their own heritage and pursue deeper connections with their homelands no matter where they were from.
Watch on Amazon Prime Video
After a life spent in Greece and a career in the US, Greek-Nigerian NBA superstar Giannis Antetokounmpo was ready to see his Nigerian homeland for the first time. The long-awaited homecoming became a 30-minute documentary, titled after Giannis’ Igbo name, UGO.
In Nigeria, Giannis goes on a quest to understand his own identity. Through deeply personal revelations, first-time encounters with family members, and a series of cultural experiences, he gains a deeper understanding of his people, his heritage, and himself. Full of cultural pride and revelations of self-identity, one man’s story catalyzed the global diaspora to reflect on their own heritage and pursue deeper connections with their homelands no matter where they were from.
Watch on Amazon Prime Video
The Film
The film premiered across Nigerian diaspora hubs in the US,
creating shared spaces for the community to gather, celebrate their heritage, and connect with each other.
The film premiered across Nigerian diaspora hubs in the US,
creating shared spaces for the community to gather, celebrate their heritage, and connect with each other.
creating shared spaces for the community to gather, celebrate their heritage, and connect with each other.